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  Title Copies
Global Brand Strategy: Unlocking Brand Potential Across Countries, Cultures and Markets 
Year: 2005 
ISBN: 074944469X 
ISBN 13: 9780749444693 
Call No: Rack 01 
It's Not How Good You Are, It's How Good You Want to Be: The world's best selling book 
Edition: 1st 
Year: 2003 
ISBN: 0714843377 
ISBN 13: 9780714843377 
Call No: Rack 15